Why Marketing Your Massage Practice SUCCESSFULLY Matters

Am I stating the obvious here...

Your business needs customers.

Beyond that, it needs CONSISTENT customers.

And beyond THAT, it needs HIGH-QUALITY consistent customers.

If you’re marketing successfully, you can stop worrying about where your clients are coming from and focus on what what you’re good at.

With high-quality consistent customers, you can RELAX.

What happens when you DON'T market successfully?

Vagueness in your appointments calendar causes stress.

Looking ahead at an uncertain future triggers:

  • fear of future
  • cycle of stagnancy
  • lack in your ability and confidence as a business owner
  • limiting beliefs about what IS possible

Are you a personality type that believes an open calendar represents FREEDOM?

Lack of job security and the ability to thrive is the opposite of freedom.

But here's the best part... you don’t need to overwork or spend crazy time or energy...

Marketing your massage business SMARTER removes the hard work and...

Continue Reading...

How To Market Your Massage Business

The Anatomy of a Super Successful Massage Business

Ready to write your Marketing Plan? 

There's never been a better time to get clear on your Unique Value, your vision, and your marketing actions.

Watch my FREE Training I recorded for you to make the best use of your time during Covid-19. 

Grab a pen and paper and turn off distractions, this is packed full with all of the primary information that's only available in my paid program.

MESSAGE me for more information (hello at beccastarr dot com) --sorry about the long form, bots are relentless!)

For the Template Bundle and Video Masterclass I mention in video, here are those links:

Template Bundle

Video Marketing Masterclass

Continue Reading...

My Favorite Business Tools and Resources

To make professional videos, these are my favorite tools. 

If you're just starting and wanting to invest piece by piece, I've put them in the order of priority I wish I knew about when I was starting out:

LIGHTING

Diva Ring Light (if you're just getting one light THIS is the one to get, hands down)

Note: I recommend this tripod because the first one I got couldn't withstand the weight of the light plus the iPhone mount.

Soft Box Additional Lighting - Above my head angled down toward back wall (not imperative but it does make a difference)

The Diva Ring Light is all you need but if you want some different options, I started with all of these and still pull them out from time to time.

Small Ring Light - for phones (great flexibility and grip)

Tabletop or Floor Lighting

MICROPHONE

Whenever I use my iPhone headset or Air Pods, it's FINE (it's better than not speaking into a microphone) but after trying less expensive studio microphones, I finally got the #1...

Continue Reading...

Double Your Client List by Valentine's Day

Valentine’s Day is the best holiday for Spa Owners, you don't have to look too far for new clients because they're all out in droves looking for you! Higher sales through gift certificates and couple massages is to be expected, it's one of our most lucrative holidays!

My hope for you is that you get that kind of engagement far before and far after Valentine’s Day. I want to help you get out of the big push of this expectant holiday, that oftentimes feels NECESSARY for your business to survive.

Since we're very close to Valentine's Day, and your promotions are most likely planned and getting ready to ramp up, let's just wrap it up like this:

Valentine's Day Marketing Plan 2019

Do what you did last year, if the results were positive. Just rinse and repeat, keep it simple.

If you're just starting out or seeking some sturdier advice, put together something simple, share about it on social media, and get on with your day.

For right now, you...

Continue Reading...

Is It Time to Redirect Your Professional Life?

I hope you had a grate(ful) Thanksgiving week and are ready to enjoy your end of year holiday season. Am I the only one wondering WTH happened to this entire year?! Holy cow, seriously.

Today, I have an announcement, a gift, and a favor to ask, but first...

Can you send me a quick reply to let me know what you’re greatest accomplishment has been this year? Don’t think too much about it, it doesn’t have to be glamorous or snazzy, just something where you can say “I’m proud of this” ...and let it be honored.

First, the announcement with a little backstory:

My experience as a business owner comes from many years in the spa industry, I opened my first spa in Connecticut when I was 26 and then opened one of LA’s first mobile spas in 2005.

After a long time in that world, I was ready to move on but I had no idea what to do. And so, I ignored my inner voice for 3 YEARS. Eventually though, the universe ‘helped’ me figure things out...

Continue Reading...

Ultimate Guide to Finding Your Life Purpose

Packed with lessons, the only steps you need to focus on, and case studies. This is truly the ULTIMATE GUIDE to figuring out what will be your PROFITABLE PURPOSE.

Today I am giving you the Ultimate Guide to Finding Your Life Purpose. Now this idea, this concept of your ‘life purpose’ is a little tricky for me, because I don't believe we're here to do just one thing for the entirety of our lives. That is not what this means.

GET THE ULTIMATE PURPOSE WORKBOOK

What I am going to give you is the deep sense of fulfillment and knowing that you have a purpose-driven business. And that is incredibly important because let me tell you, even what I have gone through just to bring you this episode— You must know that what you're doing means enough.


Your Life Purpose is Essential in Business

The "WHY" of why you're doing something must be deep enough and mean so much to you that absolutely nothing can stand in your way.

On normal days we have challenges, but as an entrepreneur...

Continue Reading...
Close

50% Complete

Get my #Anatomy to Cashflow Guide

See what I did to get celebrity clients!