There's never been a better time to get clear on your Unique Value, your vision, and your marketing actions.
Watch my FREE Training I recorded for you to make the best use of your time during Covid-19.
Grab a pen and paper and turn off distractions, this is packed full with all of the primary information that's only available in my paid program.
MESSAGE me for more information (hello at beccastarr dot com) --sorry about the long form, bots are relentless!)
For the Template Bundle and Video Masterclass I mention in video, here are those links:
Ready to grow your client list to high profile customers?
I had the opportunity to be called on often for spa services for many celebrities in Los Angeles. Here's a glimpse of that list: Client List
It doesn't matter what town you're in, I started in a VERY small town. Looking back on all of my success, it's this 'small town' beginning that best prepared me for what was to come.
Building a celebrity client list is a smart goal for many reasons, not just a feather in your hat (do people still say that?!)
Find out why it's so important and how to do it in this episode. As always, let me know if you have any questions on this topic, and please comment below and share your favorite takeaway from this episode!
Valentine’s Day is the best holiday for Spa Owners, you don't have to look too far for new clients because they're all out in droves looking for you! Higher sales through gift certificates and couple massages is to be expected, it's one of our most lucrative holidays!
My hope for you is that you get that kind of engagement far before and far after Valentine’s Day. I want to help you get out of the big push of this expectant holiday, that oftentimes feels NECESSARY for your business to survive.
Since we're very close to Valentine's Day, and your promotions are most likely planned and getting ready to ramp up, let's just wrap it up like this:
Do what you did last year, if the results were positive. Just rinse and repeat, keep it simple.
If you're just starting out or seeking some sturdier advice, put together something simple, share about it on social media, and get on with your day.
For right now, you...
Do you feel like you're doing everything possible to market your business? And does it feel frustrating as all heck that you're not getting results that you hope for?
Unfortunately, most business owners 'feel' like they're doing a lot but in reality it's actually not very much of the right kind of marketing.
First, I'll let you know what marketing actually means and how I teach you to market your business to become extraordinarily successful.
To market effectively simply means to talk to another person about what you do.
I'll give you a variety of examples below but I think it's important to clarify why there's confusion about this and why most entrepreneurs are risking burnout and bankruptcy by NOT doing it.
It's easy to think that marketing includes tasks like working on your website or your brand, your logo, or any behind the scenes stuff. Maybe you believe it's running a Groupon ad or increasing your SEO, if you do that kind of...